Home By Charlie combines interiors with personality, documenting Charlie’s journey of turning her and her partner’s new build house into a stylish home. Charlie shares the creative processes and journeys behind every space, along with additions along the way to turn a house into a home. Charlie’s account helps her audience to see the potential in their own living spaces and provides a relatable insight into her own journey with this

While Charlie’s content began with documenting the journey of a new home, her content has grown to include lifestyle moments - cosy routines, product recommendations, speed cleaning videos and personal life updates, with her audience being super engaged with her warm and relatable personality.